ROI Calculator
Website ROI Calculator
Calculate the payback period and return on investment for your service business website. Adjust assumptions to see how small conversion lifts drive profit.
Monthly Leads
30
Monthly Customers
8
Monthly Net Profit
$7,971
Annual ROI
+11,234%
1. Investment Metrics
Initial Website Setup Cost$499
WebsiteFactory Starter is $499Monthly Maintenance & Hosting$29/mo
2. Funnel Assumptions
Target Monthly Traffic (Visitors)1,000
Compound traffic using pSEO clustersConversion Rate (Visitors → Leads)3%
WebsiteFactory average: 3.0% - 5.0%Close Rate (Leads → Customers)25%
Average Customer Lifetime Value$1,000
Payback Period
Your website investment pays for itself in:
0.1 MonthsBreak-Even Speed
Launch optimized siteConversion Lift Impact
Many businesses build websites that convert at 1%. If you increase conversion rate to 3% (our standard setup target):
At 1% Conversion
10 leads · 3 sales
At 3% Conversion (WebsiteFactory Target)
30 leads · 8 sales